- What elements of my product appeal directly to my target audience?
- What message do you think I’m trying to make with the representations of teenagers, children and the elderly?
- In your opinion, how do you feel the layout of my paper represents others in the same market? This could be in reference to structure, fonts or colour schemes.
- What conventions of local newspapers can you see reflected in my finished outcome?
- What elements of my product do you feel I could improve on to enhance the quality of my product?
Tuesday, 27 March 2012
Evaluation questions for my product
Movement - bowls pictures
From taking these photos it is clear that there are many improvements that I can make when taking action shots in the future, as the finished look of the photos I feel did affect the finished look and overall presentation of my paper as they looked unprofessional.
It was a real problem taking the photos as I wanted to encourperate my main story from the front page onto my second page as a carried on story as id seen in one of my style models 'The Evening Post' and to do this I needed to change the area and poeple in the shot and the way type of shot. To do this I went to a competition to get an action shot-but in doing this I encountered difficulties as I was not able to put the flash on during the match which effected the quality of my pictures.
To improve this next time I will try to plan a different environment to take the pictures to ensure I can use the camera to the best wuality I can and to get the best finished shot, I do feel however that through taking these pictures and encounting these difficulties I have learnt a great deal and which will benefit my future work.
Friday, 16 March 2012
Making the Lonely hearts 'ear'
I wanted to ensure that one of the elements on the ears of my paper would give an insight into what my paper contains.
In order to do this I had to take a photo of a person on a bench, so that I would be able to crop out the background so it would be a clear picture that I could use to put in for the advertisement.
I had to use the magic wand and lasso tool in order for me to create the clean finished look which i did that eliminated the background from the photo.
I do however feel that I could have improved the picture as there are still elements of the background visible through the holes on the bench which I found to hard to remove, so this would be an element that I would need to plan around in the future.
Elements from my style model
i chose to use the element that is used in the evening post of having a column in the left hand side regarding who to contact with inquiries with and questions or problems, I also chose to use it as I feel its a feature of the evening post that gives it a professional look and therefore I wanted to try and incorporate that into my own work.
The column also contain insight into the regular features that the paper contains which is a feature that gives the reader a clear idea about what the paper will include.
I also chose to use the ears at the top of the evening post as inspiration to use in my own paper. I chose to use this idea as it is also done by national papers such as the Sun so I felt that this is a convention of a paper that should be followed in order to make my paper have a professional look.
It is also a way to advertise and broadcast the features of the paper, which I did through the lonely hearts ad and also a way to increase readership and sales of the paper which I did through the competition to win an Ipad 2.
Thursday, 15 March 2012
Practice photos
Through taking these photos I was able to learn about the lighting on the finishing shot of the pictures. I was able to adapt to the time of day, natural lighting and inside lighting to improve the quality of the overall finished picture, which is done before editing the picture on photo shop.
Monday, 12 March 2012
My audience
The audience of my paper I think is directed at people in the community who are concerned and interested in current local issues, and I feel that this may make the paper appeal to a higher class as many other local papers I researched I felt did this also.
I also feel that members of the local community with a lower social rank wouldnt be as inclined to read my local newspaper as they would be more likely to read national newspapers such as 'The Sun' or magazines such as 'Take a break' for real life stories and gossip for escapism from their everyday life and community.
Another group of people I feel that my paper may attract is paprents of the lcoal area as they may be more inclined to be involved in the lcoal community and to keep up to date with local events and town concerns for their children and their best interests.
The age of my target audience I would say is 28-upwards as I feel the older generation would be a main source of readership for my product as they have more time freely avaliable to put back into the community and are more likely to have a higher interest in local news and events opposed to younger people and teens whose interest tend to be on national papers and magazines.
I also feel that members of the local community with a lower social rank wouldnt be as inclined to read my local newspaper as they would be more likely to read national newspapers such as 'The Sun' or magazines such as 'Take a break' for real life stories and gossip for escapism from their everyday life and community.
Another group of people I feel that my paper may attract is paprents of the lcoal area as they may be more inclined to be involved in the lcoal community and to keep up to date with local events and town concerns for their children and their best interests.
The age of my target audience I would say is 28-upwards as I feel the older generation would be a main source of readership for my product as they have more time freely avaliable to put back into the community and are more likely to have a higher interest in local news and events opposed to younger people and teens whose interest tend to be on national papers and magazines.
Advertising
I think that through making a radio advert and through making a poster this will help to increase the audience and readership of my paper as I will be able to reach a wider range of people.
This is due to different people of different ages and genders listening to the radio to who will listen and hear the advert and buy it from this.
It also depends on the type of people who are more likely to stop to read and look at the poster depending on the areas that the posters are distributed to who will be influenced by the poster made to who will purchase the paper from this.
In order for the advertising of my product to be successful it is important that I distribute the advertising in areas and places that are likely to be more accessible to my audience.
In order to achieve positive results from my advertising and in order to increase sales I would need to ensure that both my advert and poster were available to my audience.
To do this, for my poster I would advertise throughout the local area through distributing it around local shops, town halls, schools and around different street areas. This will ensure that a diverse range of people will see the advertising of my paper and will encourage sales throughout the areas, through using schools and town halls for advertisement I think this will mainly reach my target audience but through using local shops I think that this will enable me to broaden my audience.
To do this for my radio advert I will need to broadcast my advert to local radio stations so that the people in the area who listen to the local stations will be able to hear about the new paper available to them in the area. I think that the radio broadcasting will mainly affect my specific audience directly which will not include other people in the area which is a limitation of using the radio to broadcast as mainly older people in the area will listen to it, however it will still increase awareness of the paper which is a positive aspect.
This is due to different people of different ages and genders listening to the radio to who will listen and hear the advert and buy it from this.
It also depends on the type of people who are more likely to stop to read and look at the poster depending on the areas that the posters are distributed to who will be influenced by the poster made to who will purchase the paper from this.
In order for the advertising of my product to be successful it is important that I distribute the advertising in areas and places that are likely to be more accessible to my audience.
In order to achieve positive results from my advertising and in order to increase sales I would need to ensure that both my advert and poster were available to my audience.
To do this, for my poster I would advertise throughout the local area through distributing it around local shops, town halls, schools and around different street areas. This will ensure that a diverse range of people will see the advertising of my paper and will encourage sales throughout the areas, through using schools and town halls for advertisement I think this will mainly reach my target audience but through using local shops I think that this will enable me to broaden my audience.
To do this for my radio advert I will need to broadcast my advert to local radio stations so that the people in the area who listen to the local stations will be able to hear about the new paper available to them in the area. I think that the radio broadcasting will mainly affect my specific audience directly which will not include other people in the area which is a limitation of using the radio to broadcast as mainly older people in the area will listen to it, however it will still increase awareness of the paper which is a positive aspect.
My poster
I also made a poster to advertise my paper.
I made the poster on indesign, and as this was the last element of my paper made in the software I felt alot more comfortable in making it.
My poster is ver plain in colouring as I wanted to keep it attactive to my audience, and I also didnt want anthing to overpower the message and advertising of my paper.
I chose to use a variety of fonts instead of colours which I felt helped to address my audince in a more clear way as the fonts all attract different attnetion.
I wanted the main aim of the poster to be about broadcasting the papers main features as a new local paper, so I advertised the paper as new, with a prize for readers and its cost witch all are done so in different fonts to make the poster more appealing.
I made the poster on indesign, and as this was the last element of my paper made in the software I felt alot more comfortable in making it.
My poster is ver plain in colouring as I wanted to keep it attactive to my audience, and I also didnt want anthing to overpower the message and advertising of my paper.
I chose to use a variety of fonts instead of colours which I felt helped to address my audince in a more clear way as the fonts all attract different attnetion.
I wanted the main aim of the poster to be about broadcasting the papers main features as a new local paper, so I advertised the paper as new, with a prize for readers and its cost witch all are done so in different fonts to make the poster more appealing.
Creating my advert
I created my advert within indesign, I chose to do this so that the advert I was making would fit acurately into the space which I alocated it to go, and also so that I had the range of fonts avaliable to me so that I could choose the font that I found most appropriate.
I chose to use a font that is more create as it is an italic font with more spiral shaped writing, I chose this as the advert is for a card shop so it therefore fits in with the creativity. The font is also in italics which I feel adds character and captures attention, which is why I chose to use one large advert offering a discount in a local shop as I fel that it would fit well in the tone of the paper.
To make my advert I chose a bright orange/red colour to enhance the look of the advert acompanied with black font that would again help the advert to stand out.
I also made sure that my advert was put in the layering system so that it would be easy to fit into the rest of my paper and keep a clear finish.
I chose to use a font that is more create as it is an italic font with more spiral shaped writing, I chose this as the advert is for a card shop so it therefore fits in with the creativity. The font is also in italics which I feel adds character and captures attention, which is why I chose to use one large advert offering a discount in a local shop as I fel that it would fit well in the tone of the paper.
To make my advert I chose a bright orange/red colour to enhance the look of the advert acompanied with black font that would again help the advert to stand out.
I also made sure that my advert was put in the layering system so that it would be easy to fit into the rest of my paper and keep a clear finish.
The Layout of my paper
The layout which I chose for my paper, on both the front and inside page was to be in four collums.
Through doing this I was able to keep the overall finish of my product neat and clear and ensure that it gave the finish of a real newspaper.
I chose to use 'ears' at the top of my paper to attract the audience on the content of the paper and with benefits from buying the paper. This was a feature I found ref;ected in other papers I looked at both globaly and localy each with different scale of prizes to be given away, for example local papers used food or voucher givaways and the Sun used holiday givaways.
I chose to use one advert in the bottom right of the paper to broadcast an offer from one of the local shops. I felt that through using this advert I was able to reflect one of the offers that comunity had to offer and was able to benefit the client and readers as the adverts is informing of a special offer.
I chose to have one small feature story alongside the main picture and headline as almost all the papers I had researched into had done this, therefore making my paper look more professional, I also felt that through doing this I would be able to entice the reader to buy the paper to read more as I felt its important to use a feature story on a different type of genre to the main one to show a diversity in story type and the paper.
I chose to use the feature used in my style model of a collum down the left hand side, which I feel adds character to the paper and gives it a good finished look. I was also able to advertise other elements of the paper and where readers could contact if any problems. It also allowed me to experiemnt with other fonts using bolds and itialics and different colours which encourperating with the layers and seperate headings was difficult but gave a good finish.
Through doing this I was able to keep the overall finish of my product neat and clear and ensure that it gave the finish of a real newspaper.
I chose to use 'ears' at the top of my paper to attract the audience on the content of the paper and with benefits from buying the paper. This was a feature I found ref;ected in other papers I looked at both globaly and localy each with different scale of prizes to be given away, for example local papers used food or voucher givaways and the Sun used holiday givaways.
I chose to use one advert in the bottom right of the paper to broadcast an offer from one of the local shops. I felt that through using this advert I was able to reflect one of the offers that comunity had to offer and was able to benefit the client and readers as the adverts is informing of a special offer.
I chose to have one small feature story alongside the main picture and headline as almost all the papers I had researched into had done this, therefore making my paper look more professional, I also felt that through doing this I would be able to entice the reader to buy the paper to read more as I felt its important to use a feature story on a different type of genre to the main one to show a diversity in story type and the paper.
I chose to use the feature used in my style model of a collum down the left hand side, which I feel adds character to the paper and gives it a good finished look. I was also able to advertise other elements of the paper and where readers could contact if any problems. It also allowed me to experiemnt with other fonts using bolds and itialics and different colours which encourperating with the layers and seperate headings was difficult but gave a good finish.
Thursday, 8 March 2012
My Stories
After looking into other papers of the local area and comparing the stories in these papers to national papers, I was able to decide and create what stories I felt would be most suited to my paper.
From looking into national papers I was able to see that they had a wider range of stories to cover as they needed to address a wider audience of people of different ages, cities and interests which effected the type of stories chosen, and therefore their were many stories that were less factual and could be seen as more gossip.
This differs from that to stories in a lcoal newspaper as there is a smaller audience to reachout to, all of which are from the same town so therefore share that common interest, which in turn gives them the incentive to buy the newspaper.
I chose to create my main story on a sporting event, which looks into the great achievement of a girl from the local area in Bowls. I decided on this story to be my focus on the front cover, and on the second page of my paper as I had seen a similar layout to this in 'The Evening Post' on a raft race event covereing both pages. I felt that as the story was based on a great achievement of someone in the town, and it was and achievement in an unusual sport for the younger generation, that it would appeal to a variety of people in the town and would therefore increase sales of the paper.
I chose to write my second story on a halloween themed event, the title of the story being 'UN-EGGCEPTABLE' relating to vadalism and aggression from teenagers on holloween. I felt that through usuign the pun 'Uneggceptable' I would be able to catch readers attention to the matter of disruptive youths. I also found that in may national and local stories there are many concerns with teenagers behaviour and that they have a negative stigma, so through conforming to this stigma I feel as though I woule attract my audience as they would be intersted in protectinghtemselves, their families and interested in stopping vadalism.
I also chose to use two christmas themed stories on the Portishead christmas lights and one on a christmas card competition, I did this to add a family feeling to the paper and to give a sense of community to the paper as they are local events that include everyone in the town and would therfore help to build community spirit.
One of my feature stories I chose to be based on the 'Council Crisis' I did this in order to add a more intelectual story, that used local politics to give the paper a more factual view. I felt that it was also a good source to keep the audience conncected with the areas events and problems.
From looking into national papers I was able to see that they had a wider range of stories to cover as they needed to address a wider audience of people of different ages, cities and interests which effected the type of stories chosen, and therefore their were many stories that were less factual and could be seen as more gossip.
This differs from that to stories in a lcoal newspaper as there is a smaller audience to reachout to, all of which are from the same town so therefore share that common interest, which in turn gives them the incentive to buy the newspaper.
I chose to create my main story on a sporting event, which looks into the great achievement of a girl from the local area in Bowls. I decided on this story to be my focus on the front cover, and on the second page of my paper as I had seen a similar layout to this in 'The Evening Post' on a raft race event covereing both pages. I felt that as the story was based on a great achievement of someone in the town, and it was and achievement in an unusual sport for the younger generation, that it would appeal to a variety of people in the town and would therefore increase sales of the paper.
I chose to write my second story on a halloween themed event, the title of the story being 'UN-EGGCEPTABLE' relating to vadalism and aggression from teenagers on holloween. I felt that through usuign the pun 'Uneggceptable' I would be able to catch readers attention to the matter of disruptive youths. I also found that in may national and local stories there are many concerns with teenagers behaviour and that they have a negative stigma, so through conforming to this stigma I feel as though I woule attract my audience as they would be intersted in protectinghtemselves, their families and interested in stopping vadalism.
I also chose to use two christmas themed stories on the Portishead christmas lights and one on a christmas card competition, I did this to add a family feeling to the paper and to give a sense of community to the paper as they are local events that include everyone in the town and would therfore help to build community spirit.
One of my feature stories I chose to be based on the 'Council Crisis' I did this in order to add a more intelectual story, that used local politics to give the paper a more factual view. I felt that it was also a good source to keep the audience conncected with the areas events and problems.
Fonts used
In order to create a realistic finish of my paper I ensured that I used a variety of font ypes on my paper and poster.
When looking into other papers (both national and local) I found that they all have a variety of fonts used for different texts and types of stories, also depending on where abouts the story or text featured, so I tried to encourperate this into my own work.
For the masthead of my piece i used- Constantia Bold- This font was used as it was a clear big and bold font that would make the title of my paper the main focus which is what would initially attract the audiences attention which it important.
For the ears of my piece I used- Thonburi- I chose this text as it doesnt distract away from the title which I felt was important as the ears are above the masthead, it is also a clear font which made the presentation of the top of the paper clear.
For the feature (smaller stories) I used- Thornburi- I felt that this font was clear and suited to the space that I wanted my smaller stories to fit into.
For the feature story headings I used- Thornburi bold- I made the titles of the stories bold so that the audience would be attracted to the headings and to make clear seperations between the text and titles.
For the feature collum I used- Thornburi- I used this to make it clear. It is also in a different colour to the other thornburi texts which enhances how much in stands out and how clear it is.
For my main feature headline- Riad web pro bold- I chose to have the feature in bold so that it stands out from the subheading.
For my main feature subheading-minion pre bold-This font was more rounded which made it evident that it was the feature heading, which is important so that it wasnt the first thing the reader is drawn to.
For the main story texts (both stories)- Minion pro reg- These texts worked well alongside the other elements of the paper.
For the advert I used- adver (spiral) apple chancery- I chose this font as it was very different to the other texts i had used for the rest of the paper, which would therefore make the advert stand out.
I also used italics for the name and email address of one of the reporters of the stories to ensur ehtat it was seen as seperate from the rest of the text.
I chose to used a variety of texts to conform to the other papers and syle models that I looked into. I think that it is important for the paper to use a variety of fonts to make the overall finish clear, and so that it is eveident to the reader which stories go with the subheadings.
When looking into other papers (both national and local) I found that they all have a variety of fonts used for different texts and types of stories, also depending on where abouts the story or text featured, so I tried to encourperate this into my own work.
For the masthead of my piece i used- Constantia Bold- This font was used as it was a clear big and bold font that would make the title of my paper the main focus which is what would initially attract the audiences attention which it important.
For the ears of my piece I used- Thonburi- I chose this text as it doesnt distract away from the title which I felt was important as the ears are above the masthead, it is also a clear font which made the presentation of the top of the paper clear.
For the feature (smaller stories) I used- Thornburi- I felt that this font was clear and suited to the space that I wanted my smaller stories to fit into.
For the feature story headings I used- Thornburi bold- I made the titles of the stories bold so that the audience would be attracted to the headings and to make clear seperations between the text and titles.
For the feature collum I used- Thornburi- I used this to make it clear. It is also in a different colour to the other thornburi texts which enhances how much in stands out and how clear it is.
For my main feature headline- Riad web pro bold- I chose to have the feature in bold so that it stands out from the subheading.
For my main feature subheading-minion pre bold-This font was more rounded which made it evident that it was the feature heading, which is important so that it wasnt the first thing the reader is drawn to.
For the main story texts (both stories)- Minion pro reg- These texts worked well alongside the other elements of the paper.
For the advert I used- adver (spiral) apple chancery- I chose this font as it was very different to the other texts i had used for the rest of the paper, which would therefore make the advert stand out.
I also used italics for the name and email address of one of the reporters of the stories to ensur ehtat it was seen as seperate from the rest of the text.
I chose to used a variety of texts to conform to the other papers and syle models that I looked into. I think that it is important for the paper to use a variety of fonts to make the overall finish clear, and so that it is eveident to the reader which stories go with the subheadings.
My finished product
Overall I am very pleased with my finished product. I feel as though it contains all of the elements that my brief required and I feel that through my own research into newspapers that it holds a realistic quality and authentic look to it which I think is important.
I think that my products strenghths are the stories used, as I feel that these are suitable to the audience and to the area of Portishead where my paper would be sold. I also feel that the collum on page two of my paper on the left hand side is another possitive aspect of my paper, as it was reflected in my main style model and is something that would be a regualr feature in a paper.
I do feel however that there are many elelments that I could change to improve the overall finished look and quality of my paper, I think that the main thing I would like to alter is the photo quality and I feel that through the skills and knowledge I have gained from this product that I would be able to do so next time.
I think that my products strenghths are the stories used, as I feel that these are suitable to the audience and to the area of Portishead where my paper would be sold. I also feel that the collum on page two of my paper on the left hand side is another possitive aspect of my paper, as it was reflected in my main style model and is something that would be a regualr feature in a paper.
I do feel however that there are many elelments that I could change to improve the overall finished look and quality of my paper, I think that the main thing I would like to alter is the photo quality and I feel that through the skills and knowledge I have gained from this product that I would be able to do so next time.
Garage Band
I used garage band when constructing my papers radio advert.
My radio advert consists of a male voice talking into the mac and advertising my paper.
Before the male voice talkins there are two sounds playinging alongside one another, these are sounds that I found from soundbible.com that I then converted to itunes and sent to garage band. I chose to have children playing in the background, and happy talking playing louder before the advertising starts, and then to dim the volume of the background noise when the male voice begins but to have to sounds still playing in the background of the voice so that there was still some noise. Once the male voixe finishes talking the noise then picks up slightly before the end of the adverts.
I chose to use the noise before during and after the male voice is advertising the paper, to try and give across the feeling of comunity. I felt that it would attract my target audience and would be a good way to attract radio listeners attention through the happy sound before the advertising starts.
I also found through researching other local papers that children are featured in all of them so I felt that this was an element that would benefit my paper.
This was the first time that I had used garage band, and i felt that my overall finish of my advert was good as it is well suited to my audience and as it is advertising the good points of the paper.
However to improve my piece I would next time enhance the time of my advert so that I could offer the audience more of the positive qualities that it has to offer. I also thinkt that I would use another person so that there could have been coversation in the dialouge to make the advert more personal and therefore more appealing to my audnice.
My radio advert consists of a male voice talking into the mac and advertising my paper.
Before the male voice talkins there are two sounds playinging alongside one another, these are sounds that I found from soundbible.com that I then converted to itunes and sent to garage band. I chose to have children playing in the background, and happy talking playing louder before the advertising starts, and then to dim the volume of the background noise when the male voice begins but to have to sounds still playing in the background of the voice so that there was still some noise. Once the male voixe finishes talking the noise then picks up slightly before the end of the adverts.
I chose to use the noise before during and after the male voice is advertising the paper, to try and give across the feeling of comunity. I felt that it would attract my target audience and would be a good way to attract radio listeners attention through the happy sound before the advertising starts.
I also found through researching other local papers that children are featured in all of them so I felt that this was an element that would benefit my paper.
This was the first time that I had used garage band, and i felt that my overall finish of my advert was good as it is well suited to my audience and as it is advertising the good points of the paper.
However to improve my piece I would next time enhance the time of my advert so that I could offer the audience more of the positive qualities that it has to offer. I also thinkt that I would use another person so that there could have been coversation in the dialouge to make the advert more personal and therefore more appealing to my audnice.
Using indesign
The document used for my paper is indesign, this layout is being used as it gives a variety of format and layout options and allows alot of freedom in these areas.
I had never had to use this software before so I was at first confused by the different elements that I had to concider to make my paper. I also used this software to make my poster advertising my product.
A key element to the softeware that I used was layering. I used the layering system throughout all three peices (front cover, inside page, poster) in order to achieve the correct elements and conventions of a newspaper.
Through using the layering I was able to get a clear idea of how my paper should look and I was able to keep track of what I had or needed to include in my paper. It also gave me the freedom to move around objects and to isolate certain elements through using the lock and eye keys associalted with the layering.
I also found that through using indesign I was given alot of freedom in the presentation and finsihed look of my product from the choices of fonts, collums and colour options given.
I had never had to use this software before so I was at first confused by the different elements that I had to concider to make my paper. I also used this software to make my poster advertising my product.
A key element to the softeware that I used was layering. I used the layering system throughout all three peices (front cover, inside page, poster) in order to achieve the correct elements and conventions of a newspaper.
Through using the layering I was able to get a clear idea of how my paper should look and I was able to keep track of what I had or needed to include in my paper. It also gave me the freedom to move around objects and to isolate certain elements through using the lock and eye keys associalted with the layering.
I also found that through using indesign I was given alot of freedom in the presentation and finsihed look of my product from the choices of fonts, collums and colour options given.
Photoshop
I used photoshop to edit my photos before I put them onto my paper in indesign.
Each photo I used required a different level of editing depending of where it would be on the paper and depending on the size of it.
When editing the photo on the bench I used to magic want tool to take away the back ground so that I was justd left with a clear plain image. I also in doing this used the lasoo tool to get a clear poilished finish of the photo when eliminating the background, it enabled me to take away the background without taking any of the body parts or parts of the bench away from it.
When edieiting the main photo for my front cover I editied the contrast and the lighting of the photo, I did this due to the time of day I took the picture and duw to the lighting of the room. I needed to enhance the lighting of the picture so it was brighter and would give a more appealing finish the the pictue.
When editing the inside picture of the bowls game I had to edit the brightness of the photo due to not being able to use the flash origionaly. I think that through doing this I was able to improve the finished look of the pictue, however I still feel that the finished look of the picture was still lacking in quality.
When editing all the pictures the main tool I used was the crop tool. This enbable me to edit and cut away any unwanted sections of the image, and also allowed me the ability to zoom in on exact elements of the pictures.
As I had never used photo shop before I found it quite challenging to use, and before using it I tried to use paint to edit my main cover photo. I found that I was limited on paint as I was only able to crop the photo and not change other elements needed so I chose to use photoshop in order to get a better finished image for my paper.
I also found that through familiarising myself with the tools that I was able to improve my knowledge and finished look of my photos.
Each photo I used required a different level of editing depending of where it would be on the paper and depending on the size of it.
When editing the photo on the bench I used to magic want tool to take away the back ground so that I was justd left with a clear plain image. I also in doing this used the lasoo tool to get a clear poilished finish of the photo when eliminating the background, it enabled me to take away the background without taking any of the body parts or parts of the bench away from it.
When edieiting the main photo for my front cover I editied the contrast and the lighting of the photo, I did this due to the time of day I took the picture and duw to the lighting of the room. I needed to enhance the lighting of the picture so it was brighter and would give a more appealing finish the the pictue.
When editing the inside picture of the bowls game I had to edit the brightness of the photo due to not being able to use the flash origionaly. I think that through doing this I was able to improve the finished look of the pictue, however I still feel that the finished look of the picture was still lacking in quality.
When editing all the pictures the main tool I used was the crop tool. This enbable me to edit and cut away any unwanted sections of the image, and also allowed me the ability to zoom in on exact elements of the pictures.
As I had never used photo shop before I found it quite challenging to use, and before using it I tried to use paint to edit my main cover photo. I found that I was limited on paint as I was only able to crop the photo and not change other elements needed so I chose to use photoshop in order to get a better finished image for my paper.
I also found that through familiarising myself with the tools that I was able to improve my knowledge and finished look of my photos.
Cameras and Photographs Used
When taking the photographs for my paper I used two different types of still cameras and I also tried to use my phone to take some photos.
I found that when taking my photos for my product as there was going to be elements of movement in the shots of the girl bowling so I needed a camera to be able to capture this.
When using my Blackberry camera to try and take the photos it was not suitable for the type of shot I was looking for in the photo as it was to blurry and on the camera it does not have a flash which affected the overall finished look of the movement shot, and the other still shots that I was trying to capture were affected by this also, so I decided not to use any of the shots used from my Blackberry camera.
I then tried to use my own camera to take the photos needed which is a Nikon coolpix camera with 10.1 megapixels. However I found that when using this camer I was limited with zooming in on the products and this in turn effected the overall finished look of the photos I was taking. The camera was also not suitable for enlarging the pictures as this also affected the photo quality when I tried to enlarge the pictures to fit my screen.
When deciding on what camera to use I settled on using one of the schools still cameras, I chose to use this type of camera as it had the best finished quality look of the photos once I enlarged the images which helped me to create a better look for my product. I also found that this camera captured the movements better with less blurring of the movements during the bowls match.
However, although the camera was able to capture the images in a more officient way, I was limited by with the cameras full potential on my finished product as I was not allowed to use flash photography.
This barrier affected the overall finish of the movement photo taken as the flash gave me the ability to collect a more clear shot of the game in action, and as a concequence of not being able to use the flash the photo is slightly blurred.
My other photos taken for my paper such as the front page photo, and the ones for the ears of my paper are of a clear quality due to being able to use the flash, and I am pleased with the outcome and finished look of these photos.
The zooming in also affected the photo quality of my paper as I needed to be able to view the elements of the photos in a clear light which is also why the photos inside the bowls club were not as successful as they could have been if this had not been a factor.
Finally the building site photo that I took was from a high window. I had to take it from this angle in order to capture the wide scale of the area affected and being used by the building site and builders on the school groud to reach the full potential of my story that wanted to shock the audience as to how the school looks.
As the picute had to be taken through the window, I took some through the glass and without being through the glass to see what quality gave a better finish and I found that with the picture being taken through the glass I was able to get a better range for the picture so chose to use one of those shots.
I found that when taking my photos for my product as there was going to be elements of movement in the shots of the girl bowling so I needed a camera to be able to capture this.
When using my Blackberry camera to try and take the photos it was not suitable for the type of shot I was looking for in the photo as it was to blurry and on the camera it does not have a flash which affected the overall finished look of the movement shot, and the other still shots that I was trying to capture were affected by this also, so I decided not to use any of the shots used from my Blackberry camera.
I then tried to use my own camera to take the photos needed which is a Nikon coolpix camera with 10.1 megapixels. However I found that when using this camer I was limited with zooming in on the products and this in turn effected the overall finished look of the photos I was taking. The camera was also not suitable for enlarging the pictures as this also affected the photo quality when I tried to enlarge the pictures to fit my screen.
When deciding on what camera to use I settled on using one of the schools still cameras, I chose to use this type of camera as it had the best finished quality look of the photos once I enlarged the images which helped me to create a better look for my product. I also found that this camera captured the movements better with less blurring of the movements during the bowls match.
However, although the camera was able to capture the images in a more officient way, I was limited by with the cameras full potential on my finished product as I was not allowed to use flash photography.
This barrier affected the overall finish of the movement photo taken as the flash gave me the ability to collect a more clear shot of the game in action, and as a concequence of not being able to use the flash the photo is slightly blurred.
My other photos taken for my paper such as the front page photo, and the ones for the ears of my paper are of a clear quality due to being able to use the flash, and I am pleased with the outcome and finished look of these photos.
The zooming in also affected the photo quality of my paper as I needed to be able to view the elements of the photos in a clear light which is also why the photos inside the bowls club were not as successful as they could have been if this had not been a factor.
Finally the building site photo that I took was from a high window. I had to take it from this angle in order to capture the wide scale of the area affected and being used by the building site and builders on the school groud to reach the full potential of my story that wanted to shock the audience as to how the school looks.
As the picute had to be taken through the window, I took some through the glass and without being through the glass to see what quality gave a better finish and I found that with the picture being taken through the glass I was able to get a better range for the picture so chose to use one of those shots.
Wednesday, 7 March 2012
My Research
In order to be able to create my paper I had to research into other products that were similar to what I intended mine to be like.
I researched into a variety of newspapers so that I would have a clear idea of what I needed to include in order to make my newpaper authentic to the brief that I had been set.
I researched into the local papers in Portishead, such as 'The Guardian', and 'The Mercury' which are free local papers that are delivered to around Portishead. I also then looked into the locals papers in the area that are paid for and focussed on the 'Evening Post' as my main style model.
I researched into these vairieties of papers so that I was able to get a sense of what type of stories I should include in my paper, the content and the layout of the texts so that I would be able to produce an authentic front, and second page of a paper.
I chose to use the 'Evening Post' as my the main model to base my paper on as I felt it would be best suited to the brief of the project as it is a local paper based in the area, I also felt that as the paper is one that it paid for and brought in the shops (costing that it would have a different audience that I wanted to focus on and address in my stories and would therefore be more suitable to the local people of the area with keen interests in their town.
I also found through conducting a questionnaire on people in my year (age 17-18, and asking 30 people) that none of them brought a local paper themselves, if they were to buy a newspaper they would buy either 'The Sun' or other national papers not local papers. However some did say that they read the local papers that are delivered to their homes for free or that are brought buy their parents, although they are not primarily their choice to read.
Through asking this age group about local newspapers I was able to adress my target audience as from my results it was clear the age range and group of people I focus my paper on reaching is higher.
I chose to aim my product at people from 27 upwards as I felt that this would allow me to address a wide audience all of which will have a greater concern and interest in their local town and area.
I researched into a variety of newspapers so that I would have a clear idea of what I needed to include in order to make my newpaper authentic to the brief that I had been set.
I researched into the local papers in Portishead, such as 'The Guardian', and 'The Mercury' which are free local papers that are delivered to around Portishead. I also then looked into the locals papers in the area that are paid for and focussed on the 'Evening Post' as my main style model.
I researched into these vairieties of papers so that I was able to get a sense of what type of stories I should include in my paper, the content and the layout of the texts so that I would be able to produce an authentic front, and second page of a paper.
I chose to use the 'Evening Post' as my the main model to base my paper on as I felt it would be best suited to the brief of the project as it is a local paper based in the area, I also felt that as the paper is one that it paid for and brought in the shops (costing that it would have a different audience that I wanted to focus on and address in my stories and would therefore be more suitable to the local people of the area with keen interests in their town.
I also found through conducting a questionnaire on people in my year (age 17-18, and asking 30 people) that none of them brought a local paper themselves, if they were to buy a newspaper they would buy either 'The Sun' or other national papers not local papers. However some did say that they read the local papers that are delivered to their homes for free or that are brought buy their parents, although they are not primarily their choice to read.
Through asking this age group about local newspapers I was able to adress my target audience as from my results it was clear the age range and group of people I focus my paper on reaching is higher.
I chose to aim my product at people from 27 upwards as I felt that this would allow me to address a wide audience all of which will have a greater concern and interest in their local town and area.
Monday, 5 March 2012
The Title
I chose to name my newspaper 'Portisheads, Local Living' after previously haveing to change the name from 'Portishead People' as after doing research into newspapers in the area I discovered that there was already a paper with that title so I had to adapt and change my title so that my paper would be completely original.
When creating the masthead for my paper I chose to have the word 'Portishead' in a smaller font and to position it above the main title 'Local Living' Which I wanted to be the focus of the masthead. I chose this title and this lay out so that it was clear that my paper was intended for the local people in the villiage and so that it would appeal to the audience through its title.
I chose to use the same font for both 'Portishead' and 'Local Living' ao that there was fluidity it the masthead and so it gave the image of the paper a clear finished look.
I also found that when looking into other newspapers such as 'Portishead People' that they use the same bold font. Also the national paper 'The Sun' uses a similar layout dispalying 'The' in a smaller but the same font as 'Sun'.
When creating the masthead for my paper I chose to have the word 'Portishead' in a smaller font and to position it above the main title 'Local Living' Which I wanted to be the focus of the masthead. I chose this title and this lay out so that it was clear that my paper was intended for the local people in the villiage and so that it would appeal to the audience through its title.
I chose to use the same font for both 'Portishead' and 'Local Living' ao that there was fluidity it the masthead and so it gave the image of the paper a clear finished look.
I also found that when looking into other newspapers such as 'Portishead People' that they use the same bold font. Also the national paper 'The Sun' uses a similar layout dispalying 'The' in a smaller but the same font as 'Sun'.
My Brief
For my coursework I am going to be creating a local newspaper. I will be taking elements from other local newspapers after researching into the components that make them up so that i am able to make the front make and first inside page of a newspaper.
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